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Our Mission

Our mission is simple. We want to tell your story in the most authentic, yet expressive form possible in order to help you achieve your specific goals.

 

Whether it be for the big screen, social media or any digital platform, we creatively tell stories that entertain, resonate and impact the world. Keeping collaboration at the forefront, we strategize and execute creative solutions that are specific to our clients' needs. All in all, we do not have a one-size-fits-all approach. Every project is carefully tailored and crafted for you and your vision.

What makes us different?

Let’s be real. We live in a world where it seems like everything has been done and we’ve seen it all. As creatives, we realized that the solution didn’t lie within what was being made. Rather, we realized that how something is made and who made it matters most. As a team of multidisciplinary creators and filmmakers, we founded this company with a simple question in mind: “what if all agencies approached their clients the way filmmakers approach their films?” Story at the core, and quality is guaranteed. All in all, we’re not just different because of what we create; we create differently.

1

DEFINE

1
DEFINE

During our first call, we will discuss and identify your objectives. Our team will help you define the best strategy, creative perspective, and overall blueprint to help you reach your goals.

2

DISCOVER

2
DISCOVER

At CXE, we leave no stone unturned. Before delving into our creative journey, our team enters an in-depth research and discovery phase. This is when we collaborate and discuss the story you hope to tell. During this call we will speak about scope of production and potential creative avenues.  

3

DEVELOP

3
DEVELOP

Here comes our favorite part…telling your story. This is when our team of creatives put pen to paper and develop storyboards, scripts, website outlines, strategies, campaigns, and more.

4

REFINE

4
REFINE

After solidifying the creative foundation needed for execution, we meet with your team to refine and craft the details that make your story come to life. We may be experts on how to tell your story, but your perspective is invaluable in creating the best result.

5

CREATE

5
CREATE

And, ACTION! Alright, we lied…this may be our favorite part. Our team oversees and executes every aspect of the creative phase, from hiring to planning to casting. We are a team of perfectionists who pride ourselves in getting the job done, and getting it done right.

6

DELIVER

6
DELIVER

Before final delivery, our team will work closely with you to piece together what was created. After various rounds and meticulous review, we present the story for your final approval. We make sure to over-deliver and exceed expectations, and work with you to make sure this is better than what you envisioned.

The X Team

Our diverse team brings different levels of expertise for all of your creative needs. Together, we work towards an innovative result through purpose-driven creativity and collaboration.

Swipe

Roy Arwas

CEO, Co-Founder

Tiffany Kontoyiannis Guillen

​CCO, Co-Founder

Alecco Hakim

Chief Operating Officer

Daniel Zevallos

Senior Producer

No matter your background, specific industry, or creative goal, we have a strong foundational process to put you on track to get the results you desire.

Our Process

We are an innovative and passionate firm dedicated to telling stories that matter.

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